José Aviles, director of admissions at the University of Delaware, has been named associate vice provost and director of admissions at UB.
The announcement was made on Monday by Lee H. Melvin, UB vice provost for enrollment management.
In his new position, Aviles will oversee development of proactive student recruitment initiatives and innovative strategies to promote recognition of the UB brand, as well as increase contacts with prospective students through various media and technologies. He also will be responsible for the strategic development and leadership of domestic undergraduate recruitment programs.
“I am very excited to have José Aviles joining UB,” said A. Scott Weber, senior vice provost for academic affairs. “He has had great success at the University of Delaware and his vision for further elevating UB’s undergraduate admissions was broad-based, stimulating and will be exciting to see implemented.
“We are truly fortunate to have such a nationally recognized figure in the admission community lead UB’s efforts to recruit the very best undergraduates to our institution,” Weber said.
Aviles began his career in 1998 as an admissions counselor at LaSalle University in Philadelphia. He then served as an admissions recruiter at Mercer County Community College in Trenton, New Jersey; assistant dean of admissions at Swarthmore College; assistant director of admissions and assistant director of education opportunity fund/maximizing academic potential (EOF/MAP) at Rowan University; and associate director and director of admissions at Millersville University.
He joined the University of Delaware as director of admissions in 2012.